News Room

Chase Natoli Elevated to EVP of Technical Sales










May 6, 2022

MDM Commercial CEO Steve Austin has announced the recent promotion of Chase Natoli to Executive Vice President of Technical Sales for MDM Commercial and LG Fulfillment.

“Chase has been a tremendous presence in helping our company’s full service technical expertise evolve,” Austin said. “I am proud of the leadership he has shown at MDM, and I look forward to seeing Chase push that very important part of our business to new heights.”

Natoli, who has led MDM’s technical sales efforts since 2016, is one of the foremost experts in his field, will oversee a robust, new Technical Sales division offering comprehensive Pro AV solutions spanning system integration, digital signage, DVLED technology, digital wayfinding, state-of-the-art conference room technology, and more. His Technical Sales team includes respected, knowledgeable industry veterans capable of providing a unique, consultative experience.

“Now more than ever, guests expect an interactive, sophisticated digital experience—whether the setting is in a hotel, hospital, stadium, or office building,” Natoli said. “Our team’s knowledge and holistic process in bringing your vision to life is unmatched. When you work with MDM Commercial and LG Fulfillment, we give you ‘one hand to shake’ for all of your guest and patient experience technology needs.”

Prior to his current position, Natoli started at MDM as a senior PM/sales engineer in 2015 and was then elevated to Director of Technical Sales in 2016. He has put MDM on the map as a premier system integrator and digital signage solutions provider. Natoli has spearheaded a multitude of major Pro AV installations at well-known hospitality and healthcare facilities. Before joining MDM, Natoli held multiple sales and marketing leadership positions at technology firms.

Natoli added, “I want to thank our CEO, Steve Austin, for this opportunity. It is such an exciting time to be part of our company, and I look forward to ensuring this division is top of mind as the go-to guest experience transformation leader.”



Engaging Video Wall Solutions & Ideas for Healthcare Facilities

Healthcare Facility Video Wall Solutions

Video wall solutions provide hospitals and other healthcare facilities with a significant number of benefits, including the following:

  • Flexibility: Because this system has at least two screens (and often has plenty more), you automatically have more flexibility in usage—whether that means sharing a larger combined image or multiple images. 
  • Attention grabbing: Overall, larger displays capture people’s attention more quickly and easily than smaller ones, amplifying your message.
  • Scalability: You can continue to expand upon the size of your interactive video wall by adding more screens. This boosts the surface size without losing any image quality. 

So, what are the best ways to leverage the power of hospital digital signage through a video wall? Here are six ideas, along with other considerations when installing your interactive video wall. 

Six Strategic Uses for Video Wall Solutions

#1 Communicate with Public Audiences

By displaying these digital boards in lobbies, waiting rooms, and other public spaces, you can effectively communicate with facility visitors, including with the families and friends of patients, vendors, visiting staff, and more. Depending upon the size of the space, you can use two to four screens—or create a true focal point in large public areas with a hospital video wall with up to one hundred screens. 

If you need to make a timely (even urgent) announcement, you can make changes to content in just seconds through our web-based software. Plus, if you want to entertain and inform people in waiting areas, you can split the wall to provide both live TV programming and targeted messaging at the same time. 

#2 Educate Patients and Families

Placing video wall solutions in areas where patients and their families are will automatically create an excellent opportunity for your healthcare facilities to inform and engage them with material that’s relevant to their situation. Content provided in these locations for these audiences will naturally be more targeted to their healthcare conditions while still providing them with relaxing, entertaining content. 

#3  Inform Medical Teams and Other Staff

Leverage this technology to provide workflow information at both macro levels (for example, hospital capacity) and micro ones (an individual patient’s testing needs, health monitoring, and more), as well as for staff scheduling and more. These video wall solutions can be strategically placed and used on patient floors or by medical departments or in any other way that dovetails with your healthcare organization’s structures, processes, and needs. 

#4 Coordinate with Outside Agencies

Healthcare organizations like yours collaborate with first responders—from ambulance companies to police and fire departments and more—and strategically placed walls can provide everyone involved with crucial emergency-related information. Your facility can let medical teams know if a house fire or major traffic accident means that an onrush of wounded people may be arriving while providing the first responders with the insights they need to enhance their life saving efforts. 

#5 Enhance Your Brand

As you provide content, you can promote your brand in ways that range from subtle to forthright. For example, having your healthcare organization’s name and logo by the content you provide will subtly and incrementally reinforce your brand. Then, when you share information about services you provide; gift shop and cafeteria hours and specials; and maps and contact information, you are highlighting the benefits of your brand. 

#6 Increase Revenue with Targeted Advertising

Offering advertising opportunities to businesses and other organizations that provide complementary (but not competitive) services can provide patients and visitors with helpful information while boosting your bottom line. You can also offer sponsorship packages to nearby restaurants, stores, and more. 

Interactive Video Wall Considerations 

When creating a plan for wall placement—which rooms where they should go—consider the:

  • Sizes and shapes of each of these rooms
  • Functions of each room
  • Audiences that will see them
  • Content you intend to broadcast or otherwise display

For example, in a room where surgery scheduling is managed, that content would be carefully targeted to the needs of the staff that handles this function with the wall placed where they can easily view the content. This will likely focus solely on work-related information.

In a waiting room for people having out-patient procedures, content can be a combination of entertainment to keep people in the room as relaxed as possible as well as informative, perhaps to let families know when their loved one will be done with their procedure.

No matter the purpose of a particular interactive video wall, place it appropriately for maximum visibility and ergonomic comfort with the right amount of lighting. 

In places intended for patients and their families, consider how long they might typically be in a particular place and how often they might return. This can provide guidelines about how much informative content to rotate and how often each piece is displayed. If someone sees the same piece of branded content too many times, they may stop engaging with it. If they see that branded information too few times, it may not be enough for them to absorb the info.

If staff-related content is only needed for a day shift, perhaps for a financial office, then it will likely be structured in a different way than content in a room where the hospital operates 24/7/365, such as in an urgent or emergency care facility or space. 

Contact MDM for Your Hospital Video Walls

We offer a wide range of video wall solutions along with unique content management software that allows you to create laser-targeted and engaging messaging for a variety of audiences. With our software, you can display real-time data from any data source. 

MDM also offers high quality content creation and graphic design services, and we’ll collaborate with your marketing team to craft exactly the right branded messaging. 

Not sure yet what you need? For personalized assistance in finding exactly the right digital solution, simply contact our experts online or call 800-359-6741. MDM also offers ongoing technical support so you can keep your focus on providing world-class healthcare services.

Top Four Features of Our Patient Education Software: Journey PX

Journey PX Patient Education Software Features

At MDM, we often share the benefits of our patient engagement software, but we don’t talk as much about the features that make this such a seamless healthcare solution—and so, in this post, we’d like to provide a quick overview of seven key benefits before delving into four crucial features of this patient education technology.

If you’re ready to take a Journey PX demo, please schedule yours here. 

Seven Benefits of Journey PX

  1. Communication: Communications are quick and easy between your patients and staff with the right educational materials delivered at the right time to engage patients and families in their care.
  2. Broad Educational Scope: Information is available about a wide range of diseases and conditions, as well as insights into wellness and safety.
  3. Existing Infrastructure: Because this software uses your current infrastructure, installation is both easy and affordable.
  4. Improved Interoperability: Data is collected from your EMR/EHR, ADT, HR records and so forth and then provides needed data back.
  5. Lean Workflows: Streamlined clinical workflows support your delivery of care while automating patient education.
  6. Patient Satisfaction/Comprehensive Surveys: These help healthcare organizations to ensure that patients understand the material they’re being provided and measure patient satisfaction to further enhance healthcare services and boost patient loyalty
  7. Pre- and Post-op Information: Education spans the care spectrum in homes, clinics, and hospitals.

Four Features of Journey PX

Here are the four key features of the Journey PX patient engagement technology, followed by a deeper dive into specifics about each:

  • Journey PX Prep
  • Journey PX My Stay
  • Journey PX Connect
  • Journey PX Aftercare

Journey PX Prep

This part of the AI-assisted patient education software focuses on providing patients with vital medical education and information that will guide them throughout their journey. Prep directs patients to the medical professionals they need to see when they need to see them, thanks to its modern scheduling platform and direct reminder system. Patients can self schedule, watch educational videos, and use appropriate resources for their specific situations. 

Journey PX Navigate

The technology of Journey PX Navigate allows facilities like yours to provide informative content on digital displays to help patients and families find their way through your buildings. Content is presented in engaging ways to create satisfying first impressions, establish your brand in memorable ways, and improve your facility’s atmosphere with eye-catching displays. 

Journey PX makes it easy to display crucial information in a customizable interface. The result: patients and families can navigate your facility with more confidence while learning more about your healthcare organization. 

Journey PX My Stay

This part of the Journey PX patient engagement software elevates and enhances the patient experience by empowering your staff to effectively manage inpatient care. Features of My Stay include:

  • Digital Whiteboards: Take whiteboards to the next level, keep patients and medical teams informed through this fully customizable digital board that is seamlessly integrated into EMR/EHR systems. 
  • Entertainment: Journey PX embeds relaxation tools into this patient engagement software, which has been proven to be beneficial to patients by helping them through pain management, as well as overall stress and anxiety that comes with hospital stays. Movies on demand and radio are also included to help boost patient satisfaction during their stay. 
  • Informational Content: Quality inpatient educational videos increase a patient’s health literacy and improves their ability to understand diagnoses and treatments and otherwise contribute to their own healthcare journey. This process can help to prevent readmission. 
  • Key Communication: Communication takes place in real time and can be used in a broad spectrum of ways, including the ordering of meals and other routine tasks that free up your team’s time for more crucial healthcare roles.

This cutting edge patient education technology is cloud based to elevate care across the continuum. Because it’s scalable, it works for facilities across the spectrum of sizes in cost effective ways.

Journey PX Aftercare

Healthcare facilities can measure patient satisfaction; identify at-risk patients; and provide interventions at scale. This patient engagement technology allows your organization to leverage powerful, actionable insights from extensive data that is collected and analyzed. You can use these insights to evaluate staff performances more fully, recover more dissatisfied patients, and much more. 

Through these digital surveys and enhanced gleaning of insights, you can stop cold calling your patients to gather responses and use this time to help patients in need. You can also meet metrics like this: 48-hour follow up rates; HRA rates; and decreased readmission numbers. 

Aftercare allows you to continue sending timely and relevant post-care educational videos, which can play a role in your reduced readmission rates. 

Patient Education Library

Our cloud-based media system contains a comprehensive library of educational material to not only empower your team, but to also improve health literacy to patients. Provide health information that’s up to date and targeted to each individual patient at their appropriate health literacy levels. 

The library contains thousands of videos of easily understood content that’s available in multiple languages. A partial list of content is as follows:

  • Patient Safety
  • The Joint Commission Speak up Series
  • Advance Directives
  • ICD10 Codes and DRGs
  • Pain Management
  • Medication Education
  • Pediatrics
  • Mother-Baby, New Family
  • Pre- and Post-Operative Care
  • Information on Most Diagnoses, Conditions, and Treatments

You can upload additional information in video or text formats through an intuitive tool to further enhance patient education—along with comprehension and patient satisfaction questions. 

This customizable system helps you to break down potential barriers to patient education and engagement, which includes their comprehension levels, cultural barriers, language challenges, and more.

Customize Your Patient Education Software

Customize the look and feel of patient interfaces to dovetail with your organization’s unique needs. This technology allows you to educate patients to improve outcomes throughout the care continuum in ways that work for you. 

The expert healthcare team at MDM consists of patient educators and designers that will provide personalized assistance in crafting the right patient education system for your facilities, including hospitals, clinics, senior living centers and other healthcare organizations. This includes brand-forward interfaces that fit within your budget. 

To discuss your needs for patient engagement technology, please contact us online or call 800-359-6741. Or schedule your Journey PX demo today.

Improve Patient Outcomes and Quality of Care With First-Rate Patient Education

First-Rate Patient Education

At its most basic, when patients want to participate in their own healthcare outcomes, they’ll need to know what helpful actions they should take—which can range from physical therapy to taking prescribed medications—as well as which ones not to take, which could, as an example, involve avoiding certain foods. 

Besides the “what” and “what not” components, quality education also includes the “why” of it all, particularly in changes that a person should make to optimize outcomes. As an article in Psychology Today notes, “We’re simply far more likely to accept a change if we understand the reason for it. Interestingly, our acceptance seems to hinge less on how much we like the reason and more on how much sense the reason makes to us.”

Using food as an example, let’s say that a doctor is helping a patient manage blood pressure for better heart health. That patient may not like to hear that certain foods should be limited but, once they clearly understand why that’s important, they’re more likely to accept that lifestyle change.

Here’s a more specific example, one used in a study published by the National Institutes of Health (NIH). There is, the study notes, “irrefutable convincing evidence for the benefit of exercise in improving clinical outcomes in metabolic disorders, coronary heart disease, and heart failure.”

So, healthcare professionals possess this knowledge. To fully leverage the power of this information, though, patients must understand and act on it; in other words, they need to have enhanced health literacy. Plus, they need a sense of “self-efficacy,” which means that they believe they have the ability to succeed in their goals—in this example, to follow the exercise recommendations to improve their health outcomes.

Immense Potential for Improved Outcomes

This same study notes how, in the early 1990s, about 50 percent of the mortality rate in the United States was premature—in many cases, because of lifestyle choices. In fact, about 80 percent of these premature deaths were connected to low physical activity or tobacco use or dietary choices. Each of these situations has the potential to be improved upon through education and through empowering patients to focus on boosting their health and wellbeing. 

To most effectively provide education to patients, especially in cases where health literacy is limited, NIH recommends the following:

  • Avoid medical jargon.
  • Answer patient questions.
  • Use “teach back” methods where patients explain their understanding of a situation so that their education can be furthered (in other words, use interactive patient education).

If all of this is so clear, why isn’t it happening more? A key factor: limited time of busy physicians and other healthcare professionals. 

Limited Education Time

According to a February 2020 study in The American Journal of Medicine, approximately half of practicing physicians are experiencing burnout, which results in lower quality of care and worse outcomes, overall, among other challenges. (Note the date of the study. This isn’t even taking into account the stress that COVID has placed on our overall medical system.) Plus, the study shares how large physician shortages are projected, which is “another cause for concern.”

To sum up so far:

  • Interactive patient education can significantly improve patient outcomes.
  • Overworked physicians often experience burnout, which reduces quality of care and worsens overall patient outcomes.
  • A projected physician shortage and the effects of COVID will likely make the challenges associated with physician burnout even more substantial.

The solution? Quality patient education software. 

Benefits of a Patient Education Platform

A high quality patient education platform provides patients and their families with the information that’s needed to improve their health literacy; boost their self efficacy; and, to paraphrase Norman Cousins in an Anatomy of an Illness, allow each patient to use the doctor they carry inside to more fully participate in their own healthcare outcomes. 

Having the right patient education software allows healthcare organizations to provide patients with customized materials that dovetail with their current levels of health literacy to improve upon that literacy. With targeted educational materia, patients can get answers to their questions in ways they understand and connect with providers without frustrating delays, which in turn allows them to participate in their own healthcare processes.

Patient education software can also prepare patients to have productive conversations with their healthcare providers, further enhancing their health literacy and their ability for effective decision making. This streamlines the process for busy physicians, allowing them to focus on filling in literacy gaps to provide premier healthcare.

Interactive Patient Education Software: Journey PX

Journey PX is an educational platform that empowers healthcare facilities to consistently and effectively educate patients by providing precisely the information they need, right when they need it. Journey PX is a modern solution: easy to use, interactive, customizable, and intuitively structured.

Your facilities can seamlessly integrate this technology into your existing EMR, EHR, and ADT applications. This powerful integration means that your healthcare teams can continue to use Journey PX as patients get transferred within your facility. 

You can extend the software’s reach, too, by using this platform to provide education at a patient’s home before a procedure and/or after a hospital stay through emails and text messaging. Overall, this technologically delivered information can reduce patient calls, visits, and admissions. 

Plus, Journey PX comes with an easily searchable patient education library. Medical staff can review up to date library content before prescribing treatments and they can insert customized health information into a patient’s record to monitor health-related changes and for future reference. 

In sum, Journey PX is a robust, affordable, scalable, interactive patient education software that enables you to offer the ultimate patient experience. 

MDM for Your Patient Education Software

Besides offering this outstanding software, MDM Commercial offers professional services to set your organization up with this new technology. Our experienced team will incorporate the Journey PX interactive patient education platform according to your unique needs and budget. To discuss your requirements, please contact us online or call 1-800-359-6741.

How Patient Engagement Improves Overall Patient Experience and Satisfaction

patient engagement improves experience

In a patient engagement healthcare model, people receiving medical care—the patients—are informed about their diagnoses. They’re also given quality information about potential treatments from medications to physical therapy to surgeries.

By not only providing patients with information about their condition or diagnosis and explaining their options, but also create an environment where the patient can ask questions and have a meaningful dialogue with the doctor will enhance the patient experience and boost their levels of satisfaction. When contrasting this approach to the more traditional health care delivery model—where medical professionals speak and then patients listen and follow directions—it’s become clear that the engagement model has plenty of benefits.

Physicians often struggle to spend enough time with patients already, which can mean that embracing the patient engagement model may at first seem too challenging. Fortunately, healthcare facilities can successfully educate, inform, and involve patients in personalized ways, thanks to today’s patient education technology.

Easily Accessible Patient Engagement Solutions

When you place patients at the heart of their own healthcare, this placement empowers them (as well as their families) and allows them to make meaningfully informed decisions. Then, just like in other facets of life, when someone becomes involved in creating a plan and devising solutions, they’ll naturally become more committed to following through.

When it comes to patient engagement in healthcare, that follow through can present itself in the these three ways, among others:

  • Increased commitment to safely taking medications, as prescribed
  • Self-managing of activities and practices that can contribute to the success of the healthcare plan
  • Proactively reporting problems outside of the norm so that complications can be more quickly addressed

According to the National Institutes of Health (NIH), when healthcare facilities involve patients in making their own health care decisions, this is a “sign of valuing humanity and individuality”—which is something that virtually all patients and their families will appreciate. Plus, this process serves as the “international gold standard for healthcare systems.” As part of this gold star process, NIH shares, patients should participate in the “planning, performance, and evaluation of healthcare” decisions.

Valuing people in this way can also improve health-related outcomes and how effectively they’re delivered. As The Journal of Family Medicine notes, patient-centered communications that result in common ground “improved health status and increased the efficiency of care by reducing diagnostic tests and referrals.”

Importance of Patient Satisfaction Surveys

Another NIH study notes how patient surveys are important to measure how well information is communicated and how well care is delivered. Healthcare organizations can leverage them to identify gaps in service and review quality initiatives.

Despite how results can help medical facilities to improve healthcare plans and despite how they serve as a “significant quality improvement tool,” they’re “not being systematically and extensively utilized for developing improvement initiatives.”

This, all by itself, represents an opportunity for healthcare facilities who do glean insights from patient surveys and use them to improve. To seamlessly administer them, consider how you can integrate them into your overall patient engagement solutions.

Benefits of Patient Engagement in Healthcare for Organizations

Yet another NIH study describes how hospitals and other healthcare organizations benefit when satisfying patients. First, this leads to customer loyalty with the term “customer” used because patients make choices in which healthcare systems to use. This boosts patient retention, as well, with one satisfied patient sharing information with four others; an unhappy one spreads the news to ten others—or even more if the “problem is serious.”

Satisfied patients are also “less vulnerable to price wars.” In other words, healthcare organizations that earn high levels of loyalty can even “command a higher price without losing their profit or market share” with that profitability remaining consistent.

This situation boosts staff morale; reduces turnover while increasing productivity; lowers risks of malpractice suits; assists in maintaining accreditation; and boosts the personal satisfaction of medical professionals.

Patient Engagement Technology and Satisfaction

When patients can have insights into their medical recommendations and can play a role in creating a care plan with their healthcare team, this can contribute to their satisfaction levels all by itself. Factor in the improved health status that can come from this patient care model and satisfaction will increase even more.

To further boost their satisfaction levels, your organization can leverage efficient technology with the patient portal serving as a prime example. This portal allows patients to get up to date information about their healthcare and to connect with their providers in a way that doesn’t involve frustrating delays.

With patients receiving this technology-driven information, they will be more prepared to have productive conversations with their medical team—with this prep work freeing up physicians and other medical professionals to focus on providing even more quality care.

Patient Engagement Software: Journey PX

MDM’s Journey PX is a patient engagement solution that educates and informs people through the use of in-room hospital television sets or through text messaging or emails. Patients and their families can view this customized information in the medical setting or at home.

This allows healthcare facilities like yours to consistently and effectively educate patients; include relevant materials in patient health records; send follow up information, post release; and much more.

Plus, Journey PX allows you to seamlessly deliver patient satisfaction surveys to assess the care experience from the perspective of the patient and to leverage this information to further improve upon patient healthcare.

Additional features of this patient engagement software include:

  • An up-to-date education library that’s available to your staff; this can be used to help develop treatment recommendations
  • Soothing relaxation content for patients to assist with pain management and address noise concerns
  • Marketing information for facility guests to enlighten them about your offerings and events

Journey PX seamlessly interfaces with EMR/EHR and ADT systems, which facilitates your ability to continue to use the software as patients transfer from one department to another. Because it’s cloud based, this powerful patient education software can help you to efficiently and cost effectively meet or exceed organizational initiatives.

Why Patient Education is a Must-Have in Healthcare Facilities

patient education is a must have

Patient education involves the enhancement of knowledge in ways that can help people to manage or improve their health. To effectively educate patients, it’s important to gain clarity on what kind of personalized information each person needs and to identify what barriers might exist in accomplishing educational goals.

How information is delivered also plays a key role in today’s patient education. Physicians and other medical professionals have limited amounts of time in which to educate each person and this, in turn, reduces the amount of time in which patients can formulate and ask questions; absorb the answers; and determine if they understand the information provided and the options they have in their health management process. Delivering quality education sets up the foundation to promote positive patient engagement with the hospital staff, therefore increasing their overall experience and satisfaction.

That’s why healthcare organizations increasingly rely upon patient education technology to deliver customized information to patients and their families and to provide ways in which they can receive the clarification they need.

According to the American Academy of Family Physician (AAFP), the general process of educating patients includes the following steps:

  • Identify the educational needs of a particular patient.
  • As part of that process, also glean insights into that patient’s levels of understanding along with their health-related knowledge and beliefs.
  • Discern what role their cultural background may play in this process.
  • Appropriately tailor education to the patient.
  • Clearly and concisely provide information.
  • Describe recommended treatment plans and connect them to specific behaviors/actions.
  • Encourage questions and answer them.
  • Use appropriate written, visual, and computer-based materials.

This customized approach can come with plenty of meaningful benefits—and to fully realize them, imagine yourself experiencing a hospital stay from the perspective of a patient and their family.

Patient Perspectives

When someone needs to stay in the hospital, this can be quite a stressful experience. They often don’t feel well and they worry about diagnoses, treatments, potential outcomes, what’s going on at home while they’re hospitalized, and much more. The more that you can make the hospital stay comfortable, the better—and one way to reduce stress is to provide patient education that is easily understandable and digestible.

In today’s always-connected times, when people don’t have the information they need, many of them turn to “Dr. Google,” searching the internet for information about their symptoms—and often finding worrisome potential diagnoses. These diagnoses could very well be wrong and, even if there is some truth to the information, the Google searchers aren’t always in a situation where they can quickly ask a medical professional for more insights. This can cause unnecessary worrying and affect decision making capabilities. In these situations, having factual information from a physician can help people focus on creating a healthcare plan instead of dealing with free-floating anxiety.

For example, a physician only has a limited amount of time to provide a hospitalized patient and their family with a verbal explanation of a health issue. This can leave the patient longing for more in-depth knowledge and can trigger additional stress and worry.

Quality education is key.

Benefits of Patient Education

According to the National Institutes of Health (NIH), a key goal of patient education and engagement is to improve their health literacy: the “capacity to seek, understand, and act on health information. . . . Patients must have a deep understanding of the impact healthy interventions can have on their present and long-term health.”

When a person’s health literacy is limited, the NIH study recommends the avoidance of medical jargon; the provision of helpful explanations about unfamiliar forms; answering questions; and using the “teach-back method” to confirm that someone understands the information being presented.

According to the U.S. National Library of Medicine, teach-back methods can potentially boost self-care actions in patients while reducing adverse outcomes. When the interactive teach-back method is used, information must be presented in “plain language” and focus on core messaging. Then, ask the patient to explain the information that’s been given to ensure their understanding.

This process can build trusting relationships between patients and their medical care providers. Through this partnership, the patient then plays a role in making decisions, which can enhance their commitment to treatments and behavioral changes that are intended to maintain or improve their health status.

Possible Barriers in Delivering World-Class Patient Education

As your organization considers how to deliver educational insights to patients, it’s important to think about what barriers may exist and ensure that your solution addresses them. The AAFP lists several patient learning barriers, including the patient’s:

  • Physical condition
  • Financial situation
  • Levels of literacy or comprehension
  • Lack of support
  • Cultural or language barriers
  • Negative environment
  • Lack of motivation or low sense of personal responsibility
  • Harmful past experiences.

To address these challenges, AAFP recommendations include adapting information delivery to your specific patient in an environment where the patient is accepted and respected. Continue to build trust as you involve the patient in the education process, including in the establishment and evaluation of healthcare goals and progress. Give patients the opportunity to show how they understand the material presented.

As barriers are successfully addressed, this helps in the development of patient loyalty.

Patient Loyalty Benefits

From the perspective of healthcare organizations, patients are increasingly taking a consumer approach when seeking care, choosing among options. This makes a focus on building patient loyalty more important than ever—and one way to do so is through quality patient education. Patients appreciate the initiatives when hospitals and other healthcare facilities seek ways to attract, engage, and satisfy the people they serve.

journeypx patient education systemInteractive Patient Education Software

Healthcare organizations can leverage efficient technology to provide customized education to patients, identifying their levels of health literacy and other contributing factors to provide targeted insights. With a quality patient education platform, patients can receive the education they need to participate in their own healthcare processes; get answers to their questions; and otherwise connect with providers without frustrating delays.

By receiving technologically delivered education, they can be prepared to have productive healthcare conversations with their providers. This can lead to more informed decision making with less stress while also streamlining the process for physicians so that they can focus on providing the best healthcare possible.

Patient Education Platform: Journey PX

Deliver exactly the right educational materials at precisely the right time with the easy-to-use, intuitively structured Journey PX. You can customize what you deliver to each person with this modern, interactive patient education technology solution.

Benefits of Journey PX include the following:

  • Your care teams can consistently and effectively educate patients.
  • Your hospital staff can use the easily searchable patient education library to review relevant content before prescribing treatment.
  • You can craft patient health information and insert this information in a patient’s record.
  • Your healthcare teams can refer to this inserted information to monitor changes in a person’s health status among other benefits.
  • This interactive patient education platform is so easy to use that patients and care teams can navigate it as needed.
  • Education topics are wide ranging from pre- to post-operative content as well as information on wellness, disease, and safety subjects.
  • This interactive patient education software allows facilities to extend the process beyond a person’s hospital stay because content can also be sent to a patient’s home by emails or text messages.
  • This easily accessible source of information can lead to fewer patient calls and visits—even admissions.
  • Journey PX can be seamlessly integrated into existing EMR, EHR, and ADT technologies, which means that your healthcare teams can continue to leverage the solution as patients get transferred within your facility.
  • This technology can improve the overall performance of your facilities.
  • You can use Journey PX to market, inform, engage with, and enlighten all visitors to your facilities about events and offerings.

This interactive patient education software is scalable, interactive, robust, and affordable—created to offer the ultimate patient experience.

More About the Patient Education Library

Thanks to our cloud-based media system, this comprehensive educational library allows your facilities to enhance health literacy through consistently delivered, up to date health-related information. You can prescribe and send targeted information to your patient’s hospital room, to clinics that will assist in that person’s healthcare, and to that patient’s own personal devices—both pre- and post-discharge.

The library contains thousands of videos available in multiple languages to help healthcare organizations provide easily understood content to patients. This also helps hospitals and other healthcare facilities to meet regulations from The Joint Commission National Patient Safety Measures, Core Measures, and Meaningful Use.

Here is a partial list of content:

  • Patient Safety
  • The Joint Commission Speak up Series
  • Advance Directives
  • ICD10 Codes and DRGs
  • Pain Management
  • Medication Education
  • Pediatrics
  • Mother-Baby, New Family
  • Pre- and Post-Operative Care
  • Information on Most Diagnoses, Conditions, and Treatments

Your facilities can also include comprehension questions and ones about patient satisfaction to determine if the patient or their family members could use additional information. Plus, your healthcare organization can upload even more information in text or video formats to further enhance education and engagement through an intuitive uploading tool. This can include welcome videos, supplemental patient education content, and more.

More about Soothing Sounds

Journey PX also contains soothing soundscapes. Evidence shows that soundscapes can help patients feel safe and less stressed which in turn helps boost patient health outcomes. A study by the National Academy of Sciences in the United States of America focuses on natural sounds that people can hear in nature parks. The results “affirm that natural sounds improve health, increase positive affect, and lower stress and annoyance.”

The soothing sounds embedded within the Journey PX patient education platform can mimic those found in nature and they can therefore help people to enjoy the benefits available to visitors in natural surroundings. As patients in your healthcare facilities manage their states of mind more effectively, this can enhance their recuperation as they can more easily discuss their health conditions and treatment plans while in a more relaxed state of mind.

In addition, Journey PX incorporates entertainment forms within the software. Researchers have examined the impact on strategically provided entertainment when it comes to increasing how people will make healthy choices.

One such study involved a soap opera sub-plot on Dutch television where a character who was making unhealthy lifestyle choices changed his behavior after his fictional father suffered a heart attack. People involved in the study then measured social media posts for relevant content and discovered that this entertainment appears to have influenced lifestyle choices in the viewing area.

More about Patient Satisfaction Surveys

In the NIH study, “Patient Satisfaction Survey as a Tool Towards Quality Improvement,” it’s noted how healthcare organizations can leverage surveys to quantify satisfaction and improve upon its delivery. The study overview shares how they can be a “significant quality improvement tool,” one that is “not being systematically and extensively utilized for developing improvement initiatives.”

More specifically, patient satisfaction surveys can identify service gaps, review quality initiatives, measure how well information is being communicated to patients and families, monitor how well care is being delivered, and more.

Healthcare organizations can deliver surveys through the Journey PX; glean insights from the results; and use them to improve. Because many healthcare facilities are not strategically using surveys, when you do, this can provide your organization with a competitive advantage and help you to build patient loyalty.

Contact MDM for Your Patient Education Technology

MDM is your comprehensive source for patient education software solutions. Besides offering the actual software, we also offer the professional services to get you set up with your powerful new technology.

Our expert team is ready and willing to discuss how you can incorporate the Journey PX patient education platform to fit your unique requirements as well as your budget. Just contact us online or call 1-800-359-6741. We’ll listen to what you need, promptly answer your questions, recommend a customized system, and schedule installation so that you can start educating and engaging patients as part of your complete patient care continuum.

Helpful Placement Tips for Hospital Wayfinding Signage

When patients and their families enter a hospital, they’re stressed out—and, if they can’t find where they need to go, their anxiety levels will increase, maybe even skyrocket as all of the hallways and doors begin to look exactly the same.

This is a significant problem, with one British study showing that nearly seven million outpatient hospital appointments are missed each year there because of navigational problems. This wastes time for patients and medical staff; costs money; frustrates everyone involved; and represents a missed opportunity to improve patient outcomes. Plus, the patients will likely complain about the lack of directions, which can damage the healthcare brand.

As the patients or guests continue to look for their destination, they will probably end up asking busy healthcare staff for directions—which can also lead to plenty of frustration.

The solution, of course, is optimal wayfinding solutions. How should is crucial digital signage in hospitals or other medical facilities be placed? This post offers strategies.

Wayfinding Signage Pathways in Hospitals and Healthcare Facilities

At a high level, the goal is to direct patients, families, visitors, vendors, and visiting staff from car garages, parking lots, and hospital entryways to their destinations—and then back to their transportation.

Then, although one main goal is to get people to appropriate sections of the hospital, they should also let them know which areas are restricted and which ones are available to the public, which helps to enhance safety and security in the facilities. Another goal of this type of signage is to manage the directions in which people walk and how they circulate throughout the building and outdoor spaces.

Before getting down to the nitty-gritty of digital wayfinding placement, consider the big picture, including:

  • Types of transportation that people might use to get to your facility
  • Where they would park or drop off riders
  • Exterior landmarks to guide people inside
  • How the building is laid out
  • Logical pathways for people to head to destinations
  • Floor and room numbering systems
  • Greeting/check in desk placements

Also consider what’s unique to your facility and list navigational pathways where visitors to your facilities experience the most uncertainty or confusion.

Wayfinding Principles

According to International Health Facility Guidelines, it’s important to “create well-structured paths” without overwhelming someone with too many options. This starts with an overall site plan of the facility in the main reception area. Then, hospital wayfinding signage should be placed, according to these guidelines, “at decision points to assist in making wayfinding decisions.”

Signage should be placed in key areas, which include the following.

Marking Facility Entrances and Exits

All should be clear from all reasonable angles of approach. When there are multiple entrances and exits, common language should be used on signs throughout, although it often makes sense to fully highlight the main point of egress.

Leveraging Interior Design

Inside, the hospital is typically divided into zones and spaces within each zone. Use signage to differentiate among them and to indicate when someone is leaving one area and approaching or entering another. If there are memorable landmarks, such as a piece of sculpture, you can point those out to orient people as they approach an area.

Orienting, Directing, and Identifying

Optimal hospital wayfinding solutions will provide all three types of information:

  • Orientation: These signs include maps, floor plans, and directories, offering “you are here” notifications and allowing them to compare their location with their destination.
  • Directional: These signs point out routes and directions, using arrows and other visuals. Some hospitals may decide to use color coding, icons, or other imagery to distinguish zones and areas.
  • Identification: These signs include the name and/or function of the building/department/room that a person is in or approaching. Identifying signs often supplement digital wayfinding signage.

Walking the Pathways

When it’s time to determine the most helpful placement of your hospital wayfinding signage, have select people walk through the facility with a variety of destinations in mind. Ideally, they are new to the facility or at least relatively so. Have them mark down where they got confused about where to go and at what points digital signage could have helped them.

Through this process, you can identify decision points where visitors must decide whether to go straight or to turn (and in what direction). You can also decide where a patient would want confirmation that, yes, they’re still navigating the right path. Signage should be helpful for people approaching from any possible direction.

As part of this process, if there’s current signage, ask the people who are walking through your facilities to determine if there is over-signage at any point. If alternative paths exist, discuss how much information is helpful and what crosses over into too much.

A Few More Tips

As you design wayfinding pathways in your facilities, consider how to provide general information and then narrow it down to more specific details, as needed, keeping all as streamlined as possible. Also consider emergency exit signage needs.

Hospital Wayfinding Solutions at MDM Commercial

If you need assistance in deciding the most optimal digital wayfinding signage for your healthcare facilities, please contact us online or call 800-359-6741. We offer a wide range of options with an experienced team ready and willing to help you choose models with precisely the right features and benefits for your needs.

You can count on the latest in quality LED and LCD hardware and premier operating software. We take the stress out of planning by guiding you through the selection process and then we also offer excellent setup and installation services to take you from start to finish.

MDM can customize your digital wayfinding interfaces as our content creation and graphics team crafts messaging that’s enhanced with branded imagery to dynamically communicate with patients and their families, plus vendors, visitors, and more. We use easy to read typography and easy to recognize pictorials.

Our decades of experience translates into seamless hospital wayfinding solutions that are unsurpassed in the industry, fitting your unique needs and budget.

The Ultimate Guide to Hospital Digital Signage Solutions

Quality hospital signage is a crucial part of providing patients and their families with the information they need while visiting a healthcare facility—the flexibility of digital signage exponentially expands the signs’ effectiveness.

Read on as we describe the benefits and problems solved by digital signage solutions, as well as the different types of options, optimal signage placement, and more.

If you’d like to discuss your unique hospital digital signage needs, please contact MDM online or call 800-359-6741.

hospital digital signage

Hospital Digital Signage Uses

People are accustomed to reading and engaging with digital signage in multiple areas of their lives from restaurants to retail stores and from airports to motels and hotels—as well as in hospitals and other healthcare facilities. This type of signage often uses LED and LCD technologies, along with appropriate software to create content (written, visual, video, and more) and manage and distribute it to relevant places throughout the facility.

Leveraging digital signage in your healthcare facility allows you to communicate with patients, their families, staff, and more in a wide range of engaging, up to the minute ways. More specifically, healthcare displays can be used to:

  • Help patients find their way around your facility with wayfinding signage.
  • Entertain family members and visitors in your waiting areas.
  • Educate people through broadcasting educational videos.
  • Circulate bulletins and other key messaging.
  • Promote facility shop and cafeteria hours and specials.
  • Train new staff members and communicate urgent patient status information.

These are just some of the ways in which healthcare facilities use their digital signage solutions. You may have other impactful ways that are uniquely yours—and those will add onto the benefits of strategically using signage to assist, educate, entertain, promote, and more.

Benefits of Digital Signage

types of hospital digital signageDigital signage is much more eye-catching than stagnant printed signs, especially since you can display images, play video, and more to connect with people—with interactive medical kiosks, for example, empowers people to participate in their own medical care processes or seek the information they need while visiting your facility. Plus, you can choose from a significant range of screen sizes, orientation, placement, and more to right-size your signage.

Here are more benefits.

Leveraging Novelty by Changing Content

With digital signage, you can regularly change what’s being displayed. One e-learning experiment, held at Kennesaw State University in Georgia, stated that one of the psychological triggers that helps grab people’s attention is new, changing stimuli since our minds are drawn to pay attention to things changing in our environment. To maximize the impact, change should include auditory, visual, and kinesthetic (body awareness) elements.

This ability to quickly change content allows you to share emergency broadcasts, highlight upcoming educational events, and promote gift shop and cafeteria specials. You can also share positive reviews that patients and their families have made about your healthcare facility, which can help to assure them that they’re in good hands. You can also broadcast your social media postings, broadening their reach and helping to further engage people in your facilities with your brand.

Pre-programming Content Changes

If your healthcare team needed to manually update your content to glean the benefits of frequent changes, this would be tedious and costly. With quality software that’s designed to streamline the content changes, though, you can capture the benefits of evolving content without the hassle.

Increasing Time of Attention

Multiple studies, including a Swedish traffic study, have concluded that digital signage captures people’s attention for a longer period of time. This increases your opportunities to educate, inform, entertain, and promote.

Reducing Wait Times

Patients can become frustrated by wait times that are perceived as being too long—and this is true across industries. Humans don’t like long lines at the bank, in a grocery store—or, as a study published in the International Journal of Hospitality Management shows, when checking into lodging facilities.
Self-serve technology, though, such as interactive digital kiosks, can lower wait times and therefore improve satisfaction. For that to happen, the study indicates, the technology chosen must be designed to perform well with the expected number of users.

Offering Updates

Digital signage in surgical waiting rooms can keep anxious families informed about the progress of their loved ones’ operations, which can help to reduce stress and lower the number of questions they need to ask.

Digital Wayfinding Signage

Wayfinding signage is a specific type of digital guidance for patients, their families, vendors, and other visitors to your facilities, including but not limited to visiting medical staff. This signage helps people to effectively navigate through your healthcare facilities by providing directories, maps, and more.

To understand the value of digital wayfinding signage in your hospital, consider the mindset of patients and their families as they come to your facility. They’re stressed out and, if they aren’t sure how to get where they need to go, their levels of anxiety can skyrocket. At that point, it becomes even harder for them to logically consider where they need to go.

Using a British study to demonstrate the importance of having effective hospital wayfinding signage, researchers found that people miss nearly seven million outpatient hospital appointments annually in their country because of navigational challenges. The result? Wasted time for patients and your medical teams; unnecessary expense; added frustration; reduced patient satisfaction, which can harm your healthcare brand; and a missed opportunity to provide medical care and improve patient outcomes.

With quality signage, though, healthcare facilities can benefit from:

  • Effective navigation into and through the facility to the appropriate locations and then back to their transportation
  • Clear designations of public areas and restricted ones
  • Increased efficiency, cost effectiveness, and patient satisfaction

When considering where to place hospital wayfinding signage, consider the big picture first: offer general guidance and then get specific, especially at points where people will need to make navigational decisions and where uncertainty or confusion might occur. This can begin with an analysis of what type of transportation patients may use to get to your facility (car, bus, Uber/Lyft, and so forth) and where they would park or get dropped off. From there:

  • Consider exterior landmarks to appropriately direct people inside.
  • Analyze the building layout.
  • Take into account the greeting and check in desk placements.
  • Create logical pathways for people to get to their destinations.
  • Have people follow along your wayfinding signage placement plan.
  • Adjust, as needed, where points of confusion still exist.

You can also use your wayfinding displays to emphasize your brand, broadcast emergency messages, and provide important informational bulletins.

Video Wall Solutions

hospital video wall solutionsVideo wall solutions consist of multiple screens (at least two, often more) that are joined together to form a wall of video screens. This gives your facility the opportunity to project one large combined image or several of them simultaneously. How? Your content is sent to the digital screens by a processor, so you have the ability to scale and adjust what’s being shown in real time for the ideal content projection.

The obvious benefit is that bigger displays, overall, grab people’s attention much more effectively than smaller ones and can be seen from further away. With video wall solutions, as another screen is added, the display’s resolution increases, which makes it even more eye-catching. With video walls, you can continue to expand the surface of your screen, scaling it up without reducing image quality.

You can use video walls in lobbies, waiting rooms, and other public spaces to provide the entertainment, education, and communication that people now expect to see in reception areas. Some healthcare organizations like to display one large image to present a core message while others like to stream live video for real-time interactions or show multiple images within each screen to expand the content being shown to people in their facilities.

That’s the beauty of this type of hospital digital signage: the ability to flexibly provide content to meet goals. As you increase the number of screens within your video wall, you also boost your ability to scale your content up or down, as desired, and otherwise leverage creative options and possibilities.

So, where should you start? Some facilities start small with two to four screens while others go for optimal impact with up to one hundred of them. Some laser-focus on key messaging while others offer choices, allowing people to watch live television while also viewing branded messaging, which can include revenue-boosting advertising.

With MDM’s web-based software powering your video wall solutions, you can change what’s being viewed in literally seconds. This allows you to share announcements in a timely way, including when an emergency occurs.

Medical Kiosks

Medical kiosks are another type of in-demand digital technology that, when strategically leveraged, can give your facilities a true competitive advantage. Most have interactive touchscreens, allowing you to engage with patients at key points along the healthcare journey. Some kiosks are designed to serve as patient check-in/registration locations; some allow patients to easily fill out online medical forms; and still others can perform baseline diagnostic tests.

Although each can offer unique features and benefits, here’s what PubMed concluded after conducting a broad review of literature: touch screen medical kiosks are an efficient and cost effective way to provide patient education and to improve healthcare. People who use them appreciate the “accuracy of information content, convenience with regard to both location and time available, and ease of use.”

Medical kiosks allow patients to manage more of their own healthcare needs, empowering them while freeing up your staff to spend their time on more crucial patient care tasks. Patients can watch relevant videos and find out more about healthcare services while medical facilities can enhance their brands and offer personalized marketing to patients and their families.

In short, medical kiosks can transform empty minutes that patients have spent in the past in waiting rooms into valuable connection points with them as they’re supplied with targeted educational and entertaining information.

Digital Signage Solutions for Internal Communications

Most of this guide has focused on how digital signage can help facilities like yours to streamline and enhance communication with patients and other visitors. You can also leverage the same technology to create digital bulletin boards for employees, delivering targeted messaging; providing training materials; and organizing schedule rotations, client intake information, and other internal needs.

You can provide real-time updates in emergency rooms and other urgent care locations where tasks must be flawlessly performed. Security alerts can quickly be shared to maximize staff safety and changes in patient queuing when a new emergency occurs can be seamlessly communicated along with whatever information is needed for optimal operations.

State of the Art Hospital Digital Signage Solutions Offered by MDM

We offer premier digital signage solutions for hospitals, as well as for senior living centers, and many other types of medical facilities. Cost effective hardware options include the following:

We go above and beyond the hardware that’s needed for signage communications, we also offer a web-based content management system (CMS) that’s user friendly and produces highly effective results. You can manage this CMS from any internet-connected desktop or laptop computer or even from a mobile device.

Our team of experts are here for you from start to finish as we help you to design and support the digital signage solutions that are right for your facilities and are within your budget. We offer hassle-free installation and ongoing technical support services—and our content creation and graphics team is here to bring your branded communication vision to life through text, logos, audio, animations, and video.

Plus, we leverage our big buying power to bring you a diverse range of hospital digital signage solutions and more at competitive pricing for an exceptional patient experience. Whether you need wayfinding signage, video wall solutions, medical kiosks, or another type of signage, we offer trusted brands that can allow you to realize the benefits of the technology along with your financial investment into the signage solutions of your choice.

For a free consultation about your facility’s needs, please contact MDM online or call 800-359-6741.

Renowned Clinical Expert Linda F. Robinson, MSN, BSN, RN Joins MDM Healthcare Team


PONTE VEDRA BEACH, Fla. – MDM Healthcare President Andrew Thompson has announced the addition of decorated clinical expert and healthcare workplace safety advocate Linda F. Robinson, MSN, BSN, RN as Vice President of Clinical Excellence.

Robinson is an accomplished national speaker and published author with over 34 years of nursing experience in patient- and family-centered care, patient engagement technology, emergency medicine, critical care, forensic nursing and healthcare legislation. In her role with MDM Healthcare, she plans to continue her steadfast dedication to transforming healthcare through MDM’s patient engagement technology, Journey PX. Her focus is to champion patients and families by empowering clinicians and providers to deliver exemplary patient experiences and outcomes that matter in this ever-changing healthcare landscape.

“Linda brings an incredible wealth of knowledge on how to transform not only the patient experience, but also the clinical staff experience,” Thompson said. “She is a very important addition to the MDM Healthcare team as we strive to deliver the best patient engagement solutions possible for our customers.”

Linda has been recognized as Magnet Nurse of the Year for Structural Empowerment by the ANCC Magnet Commission, the recipient of the Healthcare Hero Award by the Greater Cincinnati Business Courier Journal, awarded Outstanding Contribution to Emergency Nursing by the Greater Cincinnati Emergency Nurses Association and spearheaded the passing of multiple landmark bills on the protection against violence in the workplace for Kentucky health care workers. She received ANCC Magnet Exemplar SE11 for being a Clinical Nurse supporting organizational strategic priorities for the initiative. In all, Robinson has been intricately involved with five successful ANCC Magnet journeys.

As a transformative nursing leader at St. Elizabeth Healthcare for more than three decades, Robinson was instrumental to the ground-breaking research, development, implementation and sustainment of Partners in Care. The program innovatively incorporated patient engagement technology and led to a system-wide cultural shift towards a more patient- and family-centered care model. With patient experience targets met, she proved that patient engagement technology can play a vital role in patient- and family-centered care. The program received an ANCC Magnet Exemplar EP4a.

She has also consulted with hospitals across the country with a focus on innovatively incorporating patient engagement technology within their patient and family centered care culture. With a focus on embedding technology into existing clinical workflows thus developing LEAN workflows that drive system utilization and nursing best practices that strategically impact patient experience, quality, safety and nurse satisfaction. She has dedicated her life and career to transforming the healthcare industry.

“I want to help healthcare professionals innovatively engage, educate, and empower patients and families in their care,” Robinson said. “At the same time, I want to give clinicians the tools they need to streamline and lean down bedside clinical workflows. Transforming care delivery in this ever-changing healthcare landscape is essential. I am dedicated to being part of the solution!”

About MDM Healthcare
MDM Healthcare, a division of MDM Commercial Enterprises, Inc., was founded in 1990 and is headquartered in Ponte Vedra Beach, Fla. With more than 3,500 healthcare clients, MDM Healthcare is a leader in healthcare technology solutions including healthcare-grade televisions, patient experience software (Journey PX), digital signage, ancillary products, HVAC, content management, systems integration and more. MDM Healthcare offers installation and fast shipping from its 100,000 square foot warehouse in the Dallas, Texas metro area in addition to best-in-class customer service.

MDM Commercial Partners With Premier Digital Artwork Integrator, Blackdove

PONTE VEDRA BEACH, Fla. (February 23, 2021) –
MDM Commercial has announced a new partnership with premier video artwork company Blackdove Video Art. Blackdove’s large selection of digital art will immediately enhance the experiences of visitors in common areas in hotels, healthcare facilities and throughout offices.

MDM and Blackdove together are delivering world-class, dynamic video art curated from top artists from around the world on LG Electronics’ state-of-the-art digital displays. Blackdove’s Digital Canvas technology provides hospitals and hotels with a solution that will instantly convert their existing and new digital displays to an art experience.

The Digital Canvas can store video art locally and via Blackdove’s mobile app, clients can easily and quickly change the video art playing on their screens. Multiple display sizes are available, can be installed either horizontally or in portrait orientation and users can choose from thousands of pieces of video art in the Blackdove Collector Subscription to best engage their clients and visitors.

“We are excited to team up with Blackdove to help transform lobbies, waiting rooms and social areas with eye-catching, first-class video art,” said Steve Austin, MDM Commercial CEO. “This is a must-have to enhance the guest experience.”

“Working so closely with MDM and LG allows for quick and successful delivery of Blackdove video art experiences to a very broad group of hotels and healthcare facilities,” said Blackdove President Dan Mikesell.  “The broad catalog of Blackdove subscription and marketplace video art allows clients to discover and enjoy video art in line with corporate brand visions to enhance visitor experiences.”

For more information on this innovative solution, call (800) 359-6741 or email

About MDM Commercial
MDM Commercial Enterprises, Inc., was founded in 1990 and is headquartered in Ponte Vedra Beach, Fla. For more than 30 years, MDM has been a leader in hospitality and healthcare technology solutions including commercial-grade televisions, systems integration, digital signage, ancillary products, HVAC, content management, and more. MDM Commercial offers installation and fast shipping from its 100,000 square foot warehouse in the Dallas, Texas metro area in addition to best-in-class customer service.

About Blackdove
Blackdove was founded with the mission to provide the very best experience in digital moving image artwork  that the world had to offer. Digital art as a medium offers artists the creative flexibility to explore new ideas with technology and software code that has never before been available. As the art itself has shifted to a digital format, so have  platform and display technologies evolved to meet the needs of clients seeking to explore and install works in their commercial and hospitality spaces. We welcome you to Blackdove, a place where digital art thrives.